When playing medium strength to weak hands on the flop, it’s important to tell a good story to your opponent. What I mean by this is that sometimes we are trying to tell our opponents that we are weak (when we have a good hand) and sometimes we are telling a story of strength (when we are trying to bluff).

At other times we might have a strong hand on a very dangerous board and then we tell a story of strength, since we want our opponent to fold there and then. But before you devise any story you should determine whether or not you have the best hand, which, in turn, comes from playing the hand in a way that maximises the amount of information you have in making this decision.

Let’s take a pot-limit Omaha hand where you have no re-draws, but have flopped a decent hand like two pair.